The Snooki Shop is a clothing store owned by Jersey Shore castmember, Nicole Polizzi. The store currently has four locations in the United States: one in New York, two in New Jersey, and one in Nashville.
Background[]
Established in 2018, the shop initially started as an online store around 2012–2013. She opened the first physical store in Madison, New Jersey in November 2018. Her second location is located in Seaside Heights on the boardwalk, where the show primarily took place.
The clothing boutique are handpicked by Snooki and primarily sells womens clothing, however the store has several unisex items. Accessories like jewelry and hats, as well as home decor, are also sold in the store. The store also sells Jersey Shore merchandise based around Snooki. New items are added every week.
The Huntington location opened on February 24, 2024. The location held a ribbon cutting ceremony, which Angelina was in attendance.[1] The Nashville location opened on September 21, 2024, which also held a ribbon cutting ceremony with Deena appearing.[2]
Jersey Shore: Family Vacation[]
Season 5[]
TBA
Season 6[]
Snooki opened up a second location on the boardwalk in Seaside around the same time Sammi opened her own beach boutique. At the time, Sammi felt hurt as she felt The Snooki Shop would take away business from hers so she blocked Snooki on social media. She accused Snooki's mew location to be beach themed, unlike her other locations. However, when Sammi surprisingly came back to the show, she quickly hashed out her issues with Nicole, realizing she meant no harm and it was silly to block her over that.[3][4]
Season 7[]
Nicole is planning on expanding her business and opening another location in Nashville. She needs to head down to scout for loactions and decides to turn it into a trip and invite the roommies.
The grand opening of her third location in New York is shown, and Angelina comes along to help out. However, this was right after Angelina went on live and claimed the show wouldn't go on without her. Nicole decides to wait until after her opening to confront her about this.[5]
Before Snooki can go to Miami, she has to cover for a sick employee in the Seaside location. Her old boss, Danny, stops by for a visit and they reminisce about the original show.[6]
After the Miami trip, Snooki invites the girls to the store to tell them some good news. She has found a location for her Nashville location.[7]
Trivia[]
- This is the first store to be opened by a cast member, the second being Sweetheart Coasts opened by Sammi.